Digital signage firm Indigo Vision are making estate agency windows interactive. Their brand new touchscreen, Indigoactive, allows customers to search the agent’s entire portfolio of property while standing on the pavement outside. The Cardiff based firm has spent a year developing the unique technology which shops can use to engage with their customers 24 hours a day.

Passers-by can use the shop window as they would a computer screen and search for a property by size, price and location. They can then browse through photos of the selected properties in an ipod-style carousel and look at more specific details of individual properties including interior photographs, location maps and GoogleÔ Street View.

It also includes an on-screen keyboard to enable users to request property details and viewings via email. These are sent directly to the branch, enabling staff to follow up enquiries. Users can also request mortgage consultations and property valuations. Other interactive features of the system include a mortgage calculator and a feedback section where users can evaluate both the agent’s level of service and the touchscreen facility.

South Wales estate agents’, Peter Alan have already completed a successful trial of the system and are in the process of rolling it out across further branches. Sales Director Andrew Barry says: “The touch screen is a cost effective way of interacting with consumers 24 hours a day. The touchscreen enables us to showcase our services as well as offering the consumer an informative snapshot of information they require”.

The Indigoactive system has the advantage that it can be easily transferred to kiosks or other touchscreen facilities, either within a branch or at remote locations, providing even more opportunities to get in touch with customers.